Web Traffic Trends According to Com Score

Web Traffic TrendsIn a recent website traffic trends report released by Com Score Inc. they ranked the top 50 U.S. web properties for October 2010.  The top 5 companies who saw the largest increase in web traffic were:

1) PartyCity.com
2) McDonald’s Restaurants
3) Toys R Us Online Websites
4) FrostWire
5) AVG Technologies

The Top 5 categories that had the largest increase in website traffic were:

1) Online Gambling
2) Comedy
3) Computer Software
4) E-Cards
5) Flowers, Gifts, and Greetings

The Top 5 US Websites Overall were:

1) Google
2) Yahoo
3) Microsoft
4) Facebook
5) AOL

The Top 5 Ad Networks were:

1) Google (Ad network)
2) Yahoo (Network plus)
3) AOL
4) Yahoo sites
5) Google

What does all of this data mean?

Here is a direct quote from Jeff Hackett the Executive Vice President of Com Score:  “Web activity was largely impacted by the midterm election in October which drove increased traffic to political news sites, while online gambling sites saw gains due to interest in the 2010 World Series of Poker,” said Jeff Hackett, executive vice president of comScore Media Metrix. “We also saw seasonal growth at e-cards and Flowers/Gifts/Greetings sites driven by occasions like Sweetest Day and Halloween.”

Get the entire Com Score report here:  http://www.comscore.com/Press_Events/Press_Releases/2010/11/comScore_Media_Metrix_Ranks_Top_50_U.S._Web_Properties_for_October_2010

For the Web Traffic News, I’m the Web Traffic Reporter and I want you to leave your comments so that we can “Talk Traffic”

Mark Edward Brown
“The Web Traffic Reporter”


6 thoughts on “Web Traffic Trends According to Com Score

  1. TheWebtrafficReporter says:

    @Jay: I am glad that I have earned your compliment. Thank you and come back and comment again.

    With my best regards,

    Mark Edward Brown
    The Web Traffic Reporter

  2. Hi Thomas, yes – traffic stats for gaming and/or download sites are available. Are you curious as to how they compare or what is it specifically that causes you to ask that question?


    1. I’m curious as to see what the industry standard is in terms of seasonal changes for those sort of sites so that I can compare them to my own and see what I can improve on, cheers for the reply.

      1. Hi Thomas, instead of raw data or just traffic numbers have you considered doing keyword analysis of your direct competitors in order to precisely see where you can improve your advertising and marketing for measurable return on investment? There is no need to guess as this type of level of strategy any longer, I recommend a keyword consultation however there are ways to do it yourself. Hope that helps, ~Mark

        1. That’s really helpful advice, I will get onto that as it sounds like it would really benefit my sites, (as I have never thought about doing some keyword analysis).

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