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SEO and Social are Top Web Traffic Drivers for India

India's National Flag     Last month website traffic stats were released indicating that search engines are still drive the #1 source of website traffic in India with social traffic coming in 2nd and on the rise.  The marketing research firm, Experian reported that search engine traffic in India is now at around 17% of traffic to websites and social networks next at 14%.

Business and financial sites had the 3rd most traffic with 29%, airlines were 2nd with 32% and the #1 sector that recieved the most web traffic was the automotive industry.

Social web traffic netted 6% of the activity relating to business sites, with 4% coming in next for aviation related sites.  Experian also found the products receiving the highest volume of searches were mobile phones, laptops, cameras, entertainment related searches, footwear, watches and apparel.

In the social media space, Experian reports that Facebook received 52% of all searches which is an increase up from 27% last year.  YouTube, was the second most popular site, claiming 20% of visits, which is up 17% from last year as well.

From the Web Traffic News Desk,

Mark “The Web Traffic Reporter” Brown

Social Web Traffic Standings for the UK

Great Britain flagimage Social website traffic in the United Kingdom is a hot topic these days and the social media sites as well as the search engines are all jockeying for position as the leading web traffic consumer in countries all over the world.

Here is how the website traffic stats are playing out in Great Britain as it pertains to the social networks and top search engines:

Facebook overtook Microsoft last month with 26.8 million visitors vs. MSN’s 26.2

Twitter and Linkedin both experienced increased traffic surges in the previous months as well.

One of the leading demographics is the 50 years of age and older crowd is beginning to take a liking to social networking and are spending more time online exploring the options of being more connected.

No matter what country you are in, I think it’s a good idea for folks of all ages to experience and use social networking, leave me a comment and tell me what you think?

The Web Traffic Reporter

WPN Shows How To Get Web Traffic From LinkedIn

Web Traffic News and LinkedInWebProNews.com has reported that due to the recent and incredibly successful IPO last week, LinkedIn is holding its own on a global, cyber stage like few other social networks can do.

I would like to bring your attention to the fact that LinkedIn is a potentially positive source of web traffic due to it’s 100 million plus and growing network or professional members who are reported to be the most affluent of all of the social networks.

Surprisingly, there is allot of interactivity on the LinkedIn network as well as offsite traffic that gets driven to the site by plugins on other people’s sites and blogs.

LinkedIn has the appeal of being able to deliver targeted traffic and with it’s own news feed just like Twitter and Facebook plus the ability to use apps, SlideShare or Google Presentation, which allow you to add presentations to your profile, and the Reading List by Amazon, which invites you to post books you’re reading and share your reviews with your LinkedIn connections, users are sure to create dialogue with likeminded members.

Obviously, if you’re not using it as a traffic source you are missing out on allot of potential for profits in more than one way. 

Please share your comments and connect with me on LinkedIn,

The Web Traffic Reporter

Social Networking Website Traffic Now Number 1 in the United Kingdom

Web traffic news paper people image     Since the 1st of the year reports are coming in that social networking web traffic has overtaken entertainment sites in the United Kingdom making social networking the number 1 most trafficed subject in the country.

     Multiple sources have reported based off of a Experian-Hitwise report that sites like  Twitter, Facebook and Linkedin have increased in popularity so much that in January social networking made up 12.46% of all web traffic for the UK.  This is an increase over and above the countries entertainment sector which includes sites like iPlayer and Sky Sports.

Of importance to note is that people are not abandoning entertainment sites however they are spending more time on social networking sites.  The average time spent on social networking sites was 20 – 22 minutes and 1 in 8 people who left a social networking site were leaving it to go to another social networking site.  This effect on web traffic has caused traditional (offline) news and entertainment outlets to take note.

I think that traditional news and entertainment related information is being relayed and talked about on social networks which is causing these spikes in web traffic which in turns increases the amount of time folks are spending on social sites as well.

Do this make sense to you or am I completely out in left field?  Leave me a comment and let me know how you feel about it:

To your social and traffic success,

Mark “The Web Traffic Reporter” Brown