Its no secret that any website needs traffic to succeed. No traffic….. no sign ups, no sales, You get the picture.

Its also no secret that my philosophy for driving traffic to my websites, Is to divert it from high traffic websites. A few examples are google,ebay,utube,myspace,and over 50 of my favorite traffic exchanges.

Now the purpose of this post is to grab list members from traffic exchanges, So before you read this post I recommend that you go to http://workfromhomeformula.com/blog and read “Building your list(with free tools)”. This post is about a 10 min read that will reveal where you can grab some very valuable tools for absolutely no cost, including free cpanel controled web hosting. If you have already read it, then read on.

Liz Tomey, As anyone that has been online for more than Two weeks already knows is a very successful marketer. I have purchased and read almost everything Liz ever wrote and I have developed a deep respect for her marketing abilities. This is not a plug for her latest product(like she needs it). Everything she does turns to gold without any help from me. The reason that I mention her in this post is that a few months ago, I was shocked to read a post on her blog, where she stated that Traffic exchanges and Safe list did not work and were a waste of time. I don’t remember the exact words that she used, but her message was don’t bother using them in your marketing efforts, because they don’t work.

First off, I would like to say that in this case I vehemently disagree with Liz’s opinion on this matter (There’s a first time for everything I guess).

Traffic Exchanges are responsible for well over half of my list, and the reason for this is that over the last Three years I have learned how to use them for the purpose of list building. List building is really the only thing that they are good for( maybe Liz is not completely wrong). Most any experienced traffic exchange user will tell you that they are not very effective for signing up prospects to programs or Selling products(no matter how good the product or program is). The reason for this is, People surfing the exchanges are not interested in your offer. They are there to earn credits and drive traffic to their websites………….Plain and simple.

 If you are using traffic exchanges for any other reason, than list building………..Well…… you are just pissing up a pole. Now with that out of the way. Traffic exchanges are great for snagging members for your list. This is how you do it.

First, you must offer something of great value.

Second, This offer has to be free or reasonably priced and easy to obtain.

Third, Your offer has to be presented in such a way that it reaches out and grabs a surfers attention in about Two seconds! (in an era of 6 to 15 second surf bars and multi tab browsers, this is all the window of opportunity you are going to get).

So how do we accomplish all Three of the above and build a big fat list of subscribers at the same time, using traffic exchanges? Simple……..(different from easy), You offer free info and tools that surfers can use to more effectively do, what they are trying to do anyway by surfing the traffic exchanges. Offer  info and tools that help them use traffic exchanges to drive more traffic to their websites in less time and using less effort.

Information products on the subject of traffic exchanges and Traffic exchange down line building programs are Two good offers to use to build a list using traffic exchanges. I know that earlier I stated that surfers were not interested in products and programs, but these are the exception, because this type of offer will help the surfer use traffic exchanges more efficiently. Another great offer is any product that has to do with creating effective splash pages.

Splash pages are in my oppinion the most important aspect of effectively using the exchanges,because as I said before you only have a few seconds to direct a persons attention to your offer.

Even more important than  using splash pages, You must have the means and the know how to create unique splash pages. If you are using just the splash pages provided by the affiliate product or progam that you are offering, then you are using a page that Hundreds(maybe Thousands) of other people are using. Over time these pages become less and less effective, as surfers have seen them over and over again. I call this Surf Blindness and the only way to over come this situation is to update your splash pages with new and unique pages every couple of weeks.

As I stated before in the beginnning of this (way too long) post, you can grab Two important tools for the purpose of building and hosting your own splash pages at absolutely no cost. You can get an excellent html editing software,that comes with video tutorials on how to build splash pages Here, and You can get your own free Cpanel web hosting here.

I hope that this info helps you to use splash pages and traffic exchanges to build a huge list.

Ron

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Will “Trafficera” become bigger than “Traffichoopla” in terms of sheer size of membership and member participation?

From what I have seen so far it is quite possible. I joined about 24 hours ago and the site seems to be exploding with new members. The site only started excepting registrations yesterday and there is already Thousands of members in the group forums and team memberships.

The owners(Logiscape Technologies) advertize the site as more than another traffic exchange and this appears to be true, but most of the sites benefits have not even come online yet. This fact makes the explosive growth even more impressive.

This could be really big in terms of networking and traffic generation, So haul it over there now and check it out. Go to Trafficera.com

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Is search engine traffic the best traffic a website owner can pursue? If you answered that question with anything other than a resounding YES, In my humble opinion you would be dead wrong.

After several years of chasing the secrets of long term, targeted, traffic to my websites( including this One) I have concluded that search engine traffic is without doubt the most powerful solution to traffic generation. When you consider that the internet still has Tens of Thousands of new people coming online each day and that these people are going to primarily be searching for information of interest, it is almost certain that most of them will discover that the best way to find the info they seek is by typing what they are looking for in that little google box at the top of each page.

It is the search engines(Google,Yahoo,MSN,etc) that finally bring your website to the notice of this prospective customer. When a subject key word is typed for search, nearly instantly, the search engine will sift through the millions of pages it has indexed with those key words and present you with the ones that match your topic. The searched matches are also ranked, so that the most relevant pages come first.

Thus, Remember that a prospective customer will probably only look at the first 2-3 listings in the search results, and some research has indicated that the last listing on the first page of results gets very high click throughs, So it does matter where your website appears in the search engine ranking.

Further, they all use one of the top Six or Seven search engines and these search engines attract more visitors to websites than anything else. I only concentrate on the big Three search engines Google, Yahoo, and MSN….. So finally it all depends on which search engines the customers use and how they rank your site.

It is the Keywords typed by the person in the search box that play the most important role in the websites that will be displayed to the surfer by the search engine.

It has been proven by countless surveys and tons of research that  when a person wants to find  information on the internet or to buy a product or service, they find their site in one of the following ways:

The first option is they find their site through a search engine.

Secondly they find their site by clicking on a link from another website or page that relates to the topic in which they are interested.

Occasionally, they find a site by hearing about it from a friend or reading in an article.

These examples are especially true of the newbie surfer. Long before they learn to use book marking sites, RSS feeds,traffic exchanges,etc to find the info that they are looking for, they will almost always discover the google search first.

Thus it’s obvious that the most popular way to find a site is by search engine, and this represents more than 90% of online users. In other words, only 10% of the people looking for a website will use methods other than search engines. With this in mind, It is essential that you learn how to optimize your websites for search engine indexing and ranking.

All search engines employ a ranking algorithm and one of the main rules in a ranking algorithm is to check the location and frequency of keywords on a web page. Don’t forget that algorithms also give weightage to link population (number of web pages linking to your site).

Now unless you are One of the fortunate few that can afford to hire an SEO expert or you use an HTML editor with built in search engine  optimizing fuction like Xsitepro to optimize your websites for you, Then you will probably have to learn at least a little something about search engine optimization. For this purpose web traffic news recommends that you grab a copy of Ross Goldbergs Traffic Manifesto or SEO Arsenal

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